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Rhinelander Chamber Director Receives 'Rising Star' Tourism Award Published on 03/21/2022 under News

A Northwoods chamber director has been dubbed a 'Rising Star' by the state's tourism department.

At the Wisconsin Governor's Conference on Tourism, eight individuals and organizations were presented with Tourism Awards. Among them was Lauren Sackett from the Rhinelander Chamber of Commerce. Sackett received one of two 'Rising Star' awards.

In the announcement panel said of Sackett, "Her leadership played a crucial role in helping many local tourism businesses survive through the pandemic. Described as the perfect blend of local pride, fearless advocate and compassionate peer, Sackett works tirelessly to bring tourism in the Northwoods to the next level."

In addition to her position with the Rhinelander Chamber, Sackett also contributes to the Northwoods Tourism Council.

Tourism secretary-designee, Anne Sayers. "As tourism continues to rebound, it's the inspired work and brilliant execution from these individuals and organizations that keep Wisconsin on the right path toward recovery. Congratulations to our award winners and all of this year's nominees."

2022 Governor's Tourism Awards winners:

Arts, Culture and Heritage Award - Create Waunakee Committee, Village of Waunakee 

The Village of Waunakee and its "Create Waunakee" Committee celebrate its innovators, creators and artists that make Waunakee a vibrant place to live and explore. Since February 2020, this committee of nine dedicated community volunteers and four village staff members has gone above and beyond to bring amazing programs, ideas and opportunities to Waunakee. Examples include, "Waunakee is Home", a series of monthly interviews with local community members, and the Waunakee Artisan Market, which emphasizes the talents of local artists.

Arts, Culture and Heritage Award - Jim Kress Maritime Lighthouse Tower, Door County Maritime Museum and Lighthouse Preservation Society 

As a recent expansion of the Door County Maritime Museum in Sturgeon Bay, the landmark Jim Kress Maritime Lighthouse Tower offers ten floors of interactive educational exhibits highlighting maritime history, people and industries. The space is designed to provide accessibility to a lighthouse experience that can accommodate everyone regardless of physical abilities and provides a must-see maritime experience that will draw visitors and create a significant economic boost to the region.

Diversity, Equity, Accessibility and Inclusion Award - Unique Unites, VISIT Milwaukee 

Unique Unites is an ongoing campaign designed to highlight Milwaukee's eclectic and diverse community with a focus on inclusivity and representation for all who live, work and visit the city. The campaign encourages visitors and locals alike to branch out, explore the city, learn about its diverse community and find their Milwaukee. With this initiative, visitors from all walks of life can feel like they belong in a city where they are represented and included. 

Innovation Award - Wisconsin River Trail Organization 

The Wisconsin River Trail Organization (WRTO) Board formed in 2014 to create a 20-mile hiking and biking trail in the Boscobel/Woodman/Wauzeka area. In addition to the trail creation, there are plans to continue to reinvent the community by converting old feed buildings into a hostel, brew pub, theater, indoor farmers market and much more. The WRTO is made up of community members including nurses, insurance representatives, teachers and secretaries who together serve as mentors in the community and will leave a legacy that will be built upon for years to come.  

Rising Star Award - Amy Albright, Oshkosh Convention and Visitors Bureau 

Amy Albright continuously displays her passion for Oshkosh while leading the Oshkosh Convention and Visitors Bureau to ensure economic development through tourism. She has elevated the marketing strategy for the Oshkosh area by jumpstarting its presence on social media, radio and other media outlets. Her unwavering commitment to establish partnerships and foster relationships have longstanding impacts throughout the community.

Rising Star Award - Lauren Sackett, Rhinelander Area Chamber of Commerce 

Since becoming Executive Director of the Rhinelander Area Chamber in June 2018, Lauren Sackett has served as the Treasurer of the Oneida County Tourism Commission and has worked to uplift the entire area by advocating for increased commitment in tourism investment. Her leadership played a crucial role in helping many local tourism businesses survive through the pandemic. Described as the perfect blend of local pride, fearless advocate and compassionate peer, Sackett works tirelessly to bring tourism in the Northwoods to the next level. 

Service Excellence Award - The Racine Zoo 

The Racine Zoo is a 28-acre, accredited zoo along the shores of Lake Michigan that works to create a safe, fun, enriching and educational place for all ages. The Zoo incorporates animals and wildlife conservation education into every part of their work. From guided scout hikes and preschool classes to summer camps and special events, they strive to connect the community with nature. As a result of its ongoing efforts to remove barriers to access, the Racine Zoo recently became the first certified sensory inclusive zoo in Wisconsin.

Legacy Award - Sherry Quamme, Mississippi River Parkway Commission/WI Great River Road 

Sherry Quamme has demonstrated a lifelong commitment to serving and uplifting numerous municipalities, including her own community of Ferryville. She has been a driving force for tourism and economic development in southwest Wisconsin and has collaborated with more than eight destination marketing organizations to promote the region. She has served on the Mississippi River Parkway Commission/Wisconsin Great River Road, including as Chair, since 2008. Quamme led the efforts to author Wisconsin's first successful All American Road application to the U.S. Department of Transportation Federal Highway Administration, with the designation being awarded in 2021. No matter the project, Quamme is a forward-thinking leader, and her efforts go above and beyond.

In Other News

Hatchet Hub Provides Students with Essential Resources Like Hygiene Products, Clothing, and Food

Published on 10/16/2026 under News A new initiative at the Tomahawk School District is breaking down barriers for local students and helping them stay focused on learning. With the start of the new school year, the district launched the Hatchet Hub, an essential resource pantry located across all three campus school buildings. The program was introduced by district social worker Mickala Ferge, whose position was brought back to the district through funding shared with a grant from the Lincoln County Opioid Task Force. Ferge joined WJJQ's Thursday Conversation to discuss the project, explaining that the Hub provides crucial support for students in need. It is stocked with basic essentials, including food, hygiene products, clothing, and occasionally gift certificates for services like haircuts. To eliminate any potential stigma, items are distributed confidentially through school staff or directly out of Ferge's office. With winter fast approaching, the Hub is currently seeking community donations of winter gear alongside regularly needed items like non-perishable snacks and hygiene basics. That conversation is available in the WJJQ Audio Center. To learn more or support Tomahawk students through the Hatchet Hub, contact the Tomahawk School District.

Published on 10/16/2026 under News There's no major snow in the forecast yet, but local snowmobile clubs are already gearing up for the upcoming season. The Northwoods is home to some of the best trails in the state, but keeping them in top shape requires year-round effort. This Saturday, October 17th, the Northwoods Riders and Northwoods Passage Snowmobile Clubs will host their annual trail brushing and maintenance day. Volunteers will head out to clear brush, downed trees, and other debris that accumulated since the trails closed last winter. With hundreds of miles of trails north of Tomahawk to maintain, organizers are calling on community members for a helping hand. The event is open to everyone—not just club members. Organizers highlight it as a great opportunity for riders to get involved, meet local club members, and see firsthand the dedication required to maintain the trail network. Volunteers will gather at the Northwoods Riders Garage on County Highway L in Nokomis at 9:00 AM on Saturday to receive trail assignments. Participants are encouraged to bring helpful tools such as saws, loppers, work gloves, safety glasses, and an ATV or UTV if available. After the trail work is finished, volunteers will head back to the garage for a "thank you" gathering featuring food, refreshments, and music.

Published on 10/16/2026 under News In coordination with National Move Over Day on Saturday, law enforcement officers across Wisconsin are sharing an important safety reminder to leave a lane of space when passing roadside workers and stopped vehicles. Throughout the week, Wisconsin State Patrol troopers are stepping up enforcement of the state's Move Over Law while handing out educational flyers to motorists stopped for violations. State Patrol Superintendent Tim Carnahan emphasized the danger of roadside stops, saying, "Stopping alongside the road can be very dangerous... Our officers will be working to educate motorists about the law and remind them that moving over or slowing down can protect lives." Over the past five years, roadside incidents in Wisconsin have injured 128 people and claimed six lives. The original Move Over Law focused on emergency, utility, and maintenance vehicles with active warning lights, but it was later expanded to protect any disabled vehicle using hazard lights or flares, or with visible occupants nearby. Drivers on multi-lane roads are required to shift out of the lane closest to stopped vehicles—or slow down if changing lanes isn't safely possible. Violators face fines of up to $300, with far steeper penalties if a crash or injury occurs.

Published on 10/16/2026 under News Aspirus Health has announced it will sunset hospice care at the eight-bed Seasons of Life Hospice House in Woodruff, transitioning services directly into homes and assisted living facilities across the Northwoods. According to the announcement, the decision follows an evaluation of patient needs, staffing requirements, and long-term sustainability. Seasons of Life currently averages four patients daily while requiring round-the-clock staffing. Sustained low demand, high staffing needs, and rising costs made the dedicated facility model difficult to maintain, reflecting a national trend where hospice care overwhelmingly occurs in home or residential settings. Tom Kaster, VP of Home Health, Hospice and Home Medical Equipment for Aspirus Health, says, "Hospice care is not ending in the Northwoods. We are directing our resources toward a model that can reach more patients across a wider area while preserving compassionate support." Aspirus at Home–Home Care & Hospice expanded its Northwoods capabilities in July, including an improved on-call process and a broader service area. The team now supports patients in communities including Arbor Vitae, Eagle River, Three Lakes, Mercer, Manitowish Waters, Boulder Junction and Crandon. The Aspirus at Home Hospice team will create personalized transition plans for current patients at Seasons of Life. A final service date will depend on the patient census, and Aspirus is supporting the 11 affected team members with role options across the health system.

Published on 10/16/2026 under News Student actors from across the Northwoods will take the stage in Tomahawk this weekend. Tomahawk High School is hosting the District Fall One-Act Play Competition on Saturday. The host Hatchets will kick off the performances at 9:00 AM with their production of "Lost in the Woods" by Stephen Murray. The play follows a group of tech-free wilderness campers who get lost and encounter mysterious forest creatures and an eccentric counselor before help arrives. Tomahawk is aiming to secure its 11th consecutive trip to the state festival next month. Following Tomahawk's opening act, productions from Crandon, Northland Pines, and Oconto Falls will take the stage at the top of each hour. All performances are free and open to the public.

Published on 10/16/2026 under News Excitement is building across the state as the Wisconsin Department of Natural Resources prepares to launch its ninth official elk hunting season this Saturday, October 17. The reintroduction of elk to Wisconsin began in 1995 and has been a tremendous success. The Northern Elk Herd—roaming across Price, Ashland, Bayfield, Sawyer, and Rusk counties—has grown to an estimated 383 animals as of this summer. Meanwhile, the Central Herd in Jackson and Monroe counties stands at an estimated 225 elk. New this year, tags are unit-specific, allowing wildlife managers to focus harvest pressure in areas with higher human-elk conflicts while helping the rest of the herd continue to grow. Even before the challenge of the hunt itself, winning a license is a rare feat. Out of more than 34,000 applicants statewide, just 16 state licenses were drawn. In the Northern Zone, an eight-bull quota is split evenly between four state hunters and four tribal members. In the Central Zone, 12 state licenses were awarded, split between six bulls and six antlerless elk. The season runs through December 13. Hunters are reminded to always positively identify their target and know the distinct differences between deer and elk before taking a shot.-Photo provide by Wisconsin DNR

Published on 10/15/2026 under News An emergency fundraising effort to keep Rhinelander's temporary housing shelter heated has reached its goal in less than a day thanks to community generosity. When the commercial boiler at Frederick Place failed Tuesday evening, staff were left scrambling to heat the building with cooler temperatures quickly approaching. Due to the age of the equipment, replacement parts were unavailable, requiring the non-profit to secure quotes and select a vendor for an immediate system replacement with a $20,000 price tag. Northwoods Alliance for Temporary Housing which operates the facility put a call out for public help via social media Tuesday evening. The post was shared hundred of times and within 22 hours three anonymous donors fully funded their target. According to NATH, contracts for the new boiler are currently under review, and installation is scheduled to begin shortly. Shelter operators anticipate only a minor disruption of a day or two during the installation, ensuring heat remains restored for residents ahead of the fall and winter season.

Published on 10/15/2026 under News State officials have taken a major step toward closing the Lincoln Hills and Copper Lake youth facilities in Lincoln County. Governor Tony Evers and Department of Corrections (DOC) leadership recently celebrated the opening of the new Southeast Regional Care Center for Youth in Milwaukee. The 32-bed facility is designed to move young offenders out of Northern Wisconsin and closer to their families and support systems in the southern part of the state. Youth inmates are expected to begin arriving at the new center next month. DOC Secretary Jared Hoy noted, "The design supports what we now know about adolescent development, and the programming offered here will follow suit, with staff using evidence-based techniques to help youth make better choices and support rehabilitation." Designed around both education and treatment, the facility features a school with a music studio, welding and woodworking workshops, a health services unit, and a psychological services unit. The center is also partly powered by a rooftop solar array. The opening marks the first phase of a long-standing state plan to phase out juvenile operations at the Lincoln Hills and Copper Lake campus campus by spring of 2029. Once additional regional centers, including one currently under construction in Dane County, are operational, the state plans to convert the 500-bed campus in Irma into an adult male correctional facility.

Published on 10/15/2026 under News It's not Halloween yet, but Christmas light displays are being readied in Rhinelander. Volunteers are officially kicking off preparations for the annual Lights of the Northwoods display at Hodag Park, as they look to celebrate their tenth season this December. With more than a quarter million lights, turning the park along Boom Lake into a winter wonderland takes plenty of hard work. Organizers are asking community members to lend a hand with less than 50 days until opening night. Each Saturday in October and November, the build teams will be working and volunteers of all skill levels are welcome to help string lights, move equipment, and set up displays. Those interested can meet at the Little League building, with two work shifts at 9:00 a.m. and noon. Beyond creating a local holiday tradition, the Lights of the Northwoods gives back with collections of non-perishable food and monetary donations to stock not only the Rhinelander Food Pantry, but neighboring communities as well. And for those marking their calendars, the December 1 kickoff is just 47 days away.

Published on 10/15/2026 under News WaWui Bingo in Tomahawk closed out its regular season with a major jackpot winner. More than 130 players attended the final session of the year, with their eyes on a growing prize. Without a progressive jackpot winner since July, the top prize had climbed to an impressive $5,263. By the 58th number called, frequent player Michelle Quade filled her entire card to claim the grand prize. The payout marked the end of a successful season for WaWui Bingo. Over the course of the year, the progressive game alone awarded three jackpots totaling more than $14,000 in payouts. Proceeds from WaWui Bingo directly support operations and facility improvements at SARA Park in Tomahawk. The progressive jackpot will reset when regular play resumes next May, though organizers note that special winter sessions are occasionally scheduled throughout the off-season.

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